content marketing Tag

6 Reasons to Use a Content Management System (CMS)

If you haven't gotten the message yet that content is a big deal on the web, it might be best to just retire from the internet, settle in to that log cabin deep in the woods, and grow a really long, gross beard. Or armpit...

A Crash Course in Strong Business Writing

Starting, operating, or working for an organization often comes with the inconvenience of having to communicate with others. In many instances, it's via written words. But all the business education, training, grooming, experience, passion, and savvy in the world don't guarantee strong writing skills. Like any...

10 Reasons to Harness the Power of Infographics

Remember that one friend everyone made fun of because he was just a little slower on the uptake than the rest of the group? And how you'd tease him about needing books with lots of pictures so he could understand them? Well, that friend is everyone...

On Blogging and Branding—and Not Advertising

Hey, yo! I'm awesome. You should totally give me some money because I'm so awesome. Convinced? It must be a compelling sales pitch, since that's essentially what 81 percent of small and medium-sized businesses use their blogs to say over and over again, according to StatsWeMadeUpToIllustrateOurPoint.com. Blogs Aren't...