Imagine if you'd had the opportunity to design your face. Well, there's no way to improve on your face; you're beautiful. But imagine if that reclusive guy with the weird lumpiness and discolorations and bushy eyebrows who lives at the end of your block had...
Sometimes, business decisions are all neat and tidy and formulaic. Contractor X provides item Y reliably for 4.8 percent less than the competition. Done. But things get a little more subjective when creative elements enter the picture. Few organizations serious about their branding hire a graphic...
Remember that one friend everyone made fun of because he was just a little slower on the uptake than the rest of the group? And how you'd tease him about needing books with lots of pictures so he could understand them? Well, that friend is everyone...
Some trivia for you: What was the first trademarked logo? Answer: Bass Brewery's red triangle, registered in England on January 1, 1876. In many ways, it's still a good logo by contemporary standards, particularly in its simplicity and scalability. Some business icons hold up through the ages....